One way in which the film ‘Harry Potter and the Deathly Hallows ‘ has been marketed is through posters. The reason for doing this is that the film can be advertised to the whole public in order to gain the interest of as many people as possible. This particular poster is very dark and gloomy, set in the woods creating a mysterious atmosphere. The characters within the poster are running away, straight away this achieves peoples interest because it makes the viewer want to know why they are running away and the only way they will find out is by watching the film, therefore successfully marketing the film. The poster also contains a short piece of text saying ‘NOWHERE IS SAFE’ in capitals, this is below the title of the film. This again is enigma, creating a mystery around the film, making the public want to find out why this is. The whole image of the poster is very dark and gives in some ways a horror/thriller feel to it, especially from the splattered blood on it which could gain the interest of not the particular harry potter fans and widening their audience. The splattered blood creates the viewer to question which characters blood it is, making them more eager to see the film to find out.
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